The chilly months are approaching and so is the gloomy weather…but it does not stop us from wearing trendy bold colours especially in activewear. Did you know greens and pinks are the new blacks? Rest assured, Deezi has some exciting news!
Well as a brand we promised to build a sustainable business and to consider good for the planet. With the new release of our Born Bold collection, we are introducing our very first high impact bra made with 100% recyclable fabric made from plastic bottles. This is a vision we had to really put emphasis on working towards sustainable eco-friendly practices.
The new release of our Born Bold collection is made up of some of your favourites including BFF’s, Extended Crops & Maddy’s. Expect to also see new and fresh looks of Cropped Tees, Ribbed Tanks and NEW High Impact Crops.
We really wanted our community to embrace our sexy, confident and fierceless self with bold and playful colours and new prints. Our new prints include hot pink Camo emboss prints, snow leopard, zebra emboss prints along with reds, whites, grey, blacks and pretty teals
Perhaps the most rewarding piece of this range is our High Impact Feel Good Crop. It is our very first release in our premium recycled fabrics and expect many more pieces to drop soon.
How is the High Impact Bra eco-friendly?
Our premium recycled fabric is made from plastic bottles destined for landfill. The bottles are collected, washed and chopped. The chopped bottles are then shredded, melted and reformed into chips. The chips are then melted and extruded into fiber. Recycled fabric is then made from the fiber and then the eco-friendly Feel Good crop is created. It takes 4-6 bottles to make one crop. It is honestly the coolest process ever.
Remember, Autumn and Winter do not have to look dull and boring... Who says we can only wear bold prints and bright colours in Summer? We should always be making a statement in what we are wearing.
We want our community of strong women to feel empowered and comfortable in their skins. To our beautiful women - work with what you have. Show up in style, own it and move your body with grace.
We are always supporting. We stand with you. We love you.